Recognizing The Sony Cell Phone
Posted on 04 November 2010
The Sony cell phone represents the major Sony Ericsson product since, for quite some time now, the two companies associated to combine one’s expertise in consumer electronics and the other’s technological leadership in communications. Masaru Ibuka and Akio Morita were the founders of the Sony Corporation, although they did not envisage the creation of the Sony cell phone. The headquarters of the company are at Minato, Tokyo, Japan. As a corporation, Sony services a huge electronics market that includes not only phones but video stations, TV sets, computers, semiconductors, play stations and other consumer electronics as well. In 2008 the company’s operating income was US$ 4 billion from the total revenue of US$ 100 billion. Plus, the number of employees working in Sony facilities worldwide was around 180,000.
Historically speaking, Sony maintains a high quality standard in the storage and recording items they provide using vibration equipment and alarm vibration sensors to discover how a component or assembly will survive or stand up to real-world situations, as they created their individual brands and products without stealing from the competition. In time, Sony has introduced standards such as: Umatic (~1968), Betamax (1975), Betacam (81), Compact Disc (82), 3.5 inch Floppy Disk (82), Video8 (85), DAT (87), Hi8 (88), Minidisc (~90), Digital Betacam (~90), miniDV (92), Memory Stick (98), Digital8 (99), PSP Universal Media Disc (~2003), HDV (~2004), Blu-ray Disc (2006). People will therefore know more about such consumer electronics than about the Sony cell phone that is a relatively new creation. Therefore, the correct name for a Sony cell phone is Sony Ericsson mobile.
After their association, Sony and Ericsson became famous in the field of cell phone design due to their Walkman and Cyber-shot phones, getting to the fifth place among the top companies of the world, after LG, Nokia, Samsung and Motorola. In March 2005, the K750i with a 2 megapixel camera Sony cell phone was introduced on the market together with its platform mate, the W800i which was the first of a series of very successful Walkman phones able to do 30 hours of music playback as well as two low-end phones. No later than October in the same year, another Sony cell phone – the P990 – was released, being the first mobile phone based on UIQ 3.
Another successful Sony cell phone worth mentioning comes from the Cyber-shot brand. This one – the K750, had the release in 2005 and became one of the most popular Sony Ericsson phones. Unlike the Walkman which had a very good media package but a poor camera, the Cyber-shot phone included both great cameras and decent viewing media.
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